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Emma Willis has opened up about receiving cruel comments from trolls after posting a picture of her son Ace on Instagram.
In the photo, Ace can be seen with long blonde hair and is wearing a pink top and some pink trainers.
Now, Emma has revealed trolls have been commenting negativity underneath the picture of her son and has been forced to block them.
Speaking on Good Morning Britain with hosts Kate Garraway and Charlotte Hawkins, Emma, 44, said: "There were a couple of negative bits, but the block button is a great thing."
Inside TV star Emma Willis' family life and home as she's praised for 'breaking gender stereotypes'
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The Voice host, who recently went on a sweet date night with her other half, also spoke about the enormous reaction she received after posting the snap of son Ace, eight.
"I was really overwhelmed actually because it's just my son in a pink top and for me that is normality," she revealed.
"He loves colour, he's always had long hair. He's a very free and open-minded boy who doesn't really, well, he's like, 'Why do I have to dress in green, blue or grey if I like pink, red, purple?'
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"I've tried to raise him as a very open-minded young boy," the presenter continued.
Emma, whose husband Matt recently gushed over her in an emotional tribute for their wedding anniversary, posted the snap of her son on Sunday and captioned the picture: "My little style icon. (Ace, not Matt) #Acedit."
Despite getting some negative responses, the mum-of-three was praised for allowing her son to wear what he wants and "breaking gender stereotypes".
Celebrities who support gender fluidity as Emma Willis is praised for breaking stereotypes with her son
Emma's celeb pals commented on the snap, with Fearne Cotton writing: "I miss Ace! When is he making me that dress?"
Spice girl Emma Bunton wrote: "Just gorgeous! We love Ace! X". While fellow presenter AJ Odudu added: "The level of style we can only aspire to!"
"So adorable. Hope he's fulfilling his dreams and doing the things he loved," Arlene Phillips commented.
Emma Willis shares rare photo of son Ace showing off his long blond hair
As well as her celebrity friends, fans also took to Instagram to comment.
Hitting back at the trolls, one fan said: "So what if this boy has beautiful long blonde hair and wears a pink T-shirt! Jesus! I bet he smiles a million more time's a day then you miserable judgey ADULTS commenting on this child! #getalife." [sic]
Another expressed: "Just shows how far we have to go in breaking gender stereotypes. Pink is simply a colour. Hair grows. Let kids (or adults) wear whatever they want!"
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