Kylie Minogue's alcohol-free rosé sells one bottle every 10 seconds

Kylie Minogue’s alcohol-free sparkling rosé sells one bottle every 10 seconds as the pop princess jumps on the lucrative no-hangover wine market

Kylie Minogue has raised her glass to new sales figures which revealed her alcohol-free sparkling rosé was a top-seller during the Christmas period.

The pop princess, 54, sold one bottle of her latest pink fizz variant every 10 seconds in the month of December, reports The Drinks Business.

All of her drinks combined, including alcoholic wines, have sold a combined seven million bottles.

Kylie Minogue has raised her glass to new sales figures which revealed her alcohol-free sparkling rosé was a top-seller during the Christmas period 

Kylie took to Instagram on Tuesday to thank her fans for their support, posting a photo of herself in a light pink dress.

‘I’m so proud of my zero alcohol sparkling rosé. We made it our mission for it to be this good! So pleased it is getting lots of love,’ she wrote. 

Fans were quick to praise her latest product, although some found the concept of wine without alcohol puzzling.

The pop princess, 54, sold one bottle of her latest pink fizz variant every 10 seconds in the month of December, reports The Drinks Business 

‘I had this at Christmas, it was so nice! Thank you for producing a non-alcohol beauty,’ one follower commented.

‘I’m happy to see you are making zero alcohol wine,’ another said. 

‘I’m Irish so no alcohol is a sin,’ a third joked. 

Stepping into a niche market proved to be a success for the Into the Blue singer, who once again navigated a savvy business venture.

Sales figures during Dry January are expected to see a similar result.

Her self-titled alcohol brand, which was created in partnership with Benchmark Drinks, was originally launched two years ago. 

Kylie Minogue Wines includes Prosecco, Provence Rosé, Chardonnay, Sauvignon Blanc and Merlot.

Her self-titled alcohol brand, which was created in partnership with Benchmark Drinks, was originally launched two years ago

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