Bargain hunters claim Primark’s £5 foundation is the dupe of Estee Lauder’s £33.50 Double Wear coverage – The Sun

BEAUTY fans are praising Primark’s “incredible” £5 foundation which they claim is the dupe of a cult favourite costing almost seven times more.

The Double Coverage Matte Foundation from Primark has been compared to Estee Lauder’s Double Wear which comes in at £33.50 a bottle.

Members of the Facebook group Extreme Couponing and Bargains, run by money saving mum Holly Smith, have been raving about the beauty product, claiming they are now converts.

One mum wrote: “For those ladies that wear Estee Lauder double wear foundation for £32. This is the same coverage for only £5 from Primark !! I’m converted.”

Her post received almost 800 likes and hundreds of comments from those who were equally impressed with the bargain beauty buy.

One wrote: “I like it and mix it with another shade of theirs . Perfect for work , not wanting to use my expensive brands for casual wear.”

  •  Estee Lauder Double Wear foundation, £33.50 – buy here

Another attested: “It's incredible. I had a double wear sample and this, I tried both and preferred Primark, but neither are good for dry skin.”

One admitted they thought it was better than the pricey version adding: “I love it. So much better lasts all day also.”

“I’m converted too I love it but it does go shiny after a while but it’s still fab” agreed another fan.

It comes shortly after mums applauded Primark for its Aladdin perfume, which they claim smells just like Thierry Mugler's Alien.

The £8 scent is part of the latest Disney range at the high street store, and many agree that it is the dupe of the iconic Alien scent, which comes in at £72.50, for 10ml less.


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Taking to the same Facebook group one woman shared her bargain buy.

She wrote: “Primark 100ml perfume… Disney Aladdin £8 smells exactly the same as Alien!! Now a mum of 2 who wears Aladdin.”

In other beauty news a woman has shared the results of her £4,000 Love Island makeover, including jawline Botox and lip fillers.

And mums are raving about Primark's £1 coconut shampoo and conditioner, claiming that it's the "best product they've ever used."


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